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News - 20.10.14

Wines of Argentina has launched a blog with information on the wine sector

Featuring interviews, info-graphics and articles on trends and lifestyle

Wines of Argentina, the organisation responsible for the brand ‘Vino Argentino’ in the world, has launched a blog with industry news. The "WOFA BLOG" aims to strengthen communication of the institution with a more versatile and dynamic discourse.

It is aimed at wine lovers, traders and journalists who want to further their knowledge of Argentine wine and the latest trends associated with marketing, consumption and the new technologies in the sector. Different topics will be divided into different sections, among them interviews, info-graphics and articles on trends and Lifestyle.

The blog, available in Spanish and English, will be updated every week with new material. Among the collaborators, are WofA members, the journalists Alejandro Hidalgo and Joaquin Iglesias, as well as Trade expert, Laura Ortiz and Hugo Sabogal, PR of Wofa in Latin America.

"Wines of Argentina always stands out for its innovation, so we must be aware of new trends in technology. With this launch, we want those that visit the WofA page, wether they be enthusiasts, importers or journalists, to be able to find out all about the most important aspects of wine in our country. In this way we seek to promote the vino Argentino brand, and the country, "said Magdalena Pesce, Manager of Marketing & Communications of Wines of Argentina.

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